FOR IMMEDIATE RELEASE
PRESS CONTACT:
Christine A. Berkley, VP & Chief MARCOM Officer
707.782.1866 (voice) • 707.782.1874 (fax)
chris@bias-inc.com

BIAS EXTENDS "SPARK TO PEAK" PROMOTION FOR SUMMER

Peak 4.1 offered to Spark and Spark XL customers at just $299 US through August 31st, 2004.

Petaluma, CA • July 1st, 2004 • BIAS Inc. today announced that the Spark to Peak spring cross-grade promotion first launched at this year's Musikmesse, will be extended until August, 31st 2004.

"In cooperation with TC Electronic, we're pleased to continue this cross-grade promotion through the end of August 2004", said Jason Davies, VP Worldwide Sales for BIAS. "The response to our "Spark to Peak" promotion has been extremely positive. Given that Spark has been discontinued and substantial updates to the Mac OS are looming in the near future, we felt it was important to extend the offer for Spark users to move forward with Peak."

Peak 4.1 — Industry Standard Stereo Audio Recording, Editing, Processing, and Mastering for Mac

Spark users will find much to be excited about with their transition to Peak 4.1. In addition to offering many additional features and interface enhancements including MP and Multithreaded processing, a flexible and streamlined brushed-metal interface, support for VST and AU plug-ins, and powerful new processing tools including ImpulseVerb, Sqweez Harmonic Rotate and more, Peak 4.1 now includes Roxio's Jam 6 — the professional Redbook standard CD mastering software for Mac OS X — and SFX Machine LT, a limited edition of the popular multi-effects sound design plug-in. The inclusion of Jam 6 with Peak 4.1 creates a complete solution for stereo recording, editing, processing, and mastering. The addition of SFX Machine LT adds additional sound design features to Peak's robust DSP arsenal.

Peak and Jam Integration

Peak offers professional stereo audio editing and processing capabilities along with support for most popular audio formats, including Jam Image. Customers can easily create regions and playlists within Peak, then save them as Jam Images for easy burning with Jam. In turn, Jam features the ability to launch Peak as an external audio editor. This integration offers an easy and flexible workflow between both applications. The addition of Jam to Peak enables users to include track indexes, CD text, track names, ISRCs (International Standard Recording Code), and additional information necessary for the production of commercial replication-ready CDs. While Peak 4.1 supports direct CD burning — creating Redbook CD's that can be played on any CD player — customers requiring full access to the Redbook specification will appreciate the addition of Jam 6.

Peak for Sound Design — More DSP with SFX Machine LT

Countless industry leaders use Peak for professional sound design and loop creation. Companies such as PowerFX, for example, depend on Peak's onboard DSP, batch processing, looping tools and precise sample editing capabilities to produce their loop libraries.

"From our first audio sample CDs to our loop libraries for Apple's SoundTrack and GarageBand, Peak has been an integral part of our production process", said Frank Sanderson of PowerFX. "We've also used it to edit & prepare nearly all of the 40,000 sound files in our online database. The power, tools & flexibility offered by Peak are unsurpassed by any other Mac audio editing software."

Peak 4 added loads of additional processing with features such as ImpulseVerb — a powerful convolution based reverb that includes over 250 MB of sampled room environments ranging from exotic cathedrals and other spaces from various locations around the world — Harmonic Rotate, Vbox SE multi-effects matrix, Sqweez compressor/limiter, Freq 4 band paragraphic EQ, and 25 additional VST effects. In addition, Peak 4 added support for Audio Units, giving sound designers virtually unlimited processing options. The addition of SFX Machine LT adds even more sound design power by including 21 appropriately named presets such as Multi-Vox 3, RoboTalk, BackwardsFragment 5, Jimi Echo, Triggered Wah+Dist, and more. A popular "Randomize" feature is also included and customers may upgrade to the full edition of SFX Machine at a discount by selecting the upgrade link within the plug-in. Combining SFX Machine LT with Peak's already impressive DSP toolset will be a substantial benefit to both serious sound designers and casual users alike.

Multi-threaded, G4 and G5 DSP Optimized, Multi-Processor Capable, Fully Panther Compatible

Peak 4.1 is multi-threaded — meaning customers can take advantage of being able to perform several tasks simultaneously such as opening and playing files while processing others in the background. In addition, such processing is super fast due to several DSP optimizations for the G4 and G5. Customers using dual processor G4s and G5s will especially notice a significant performance boost.

Pricing, Eligibility, and Availability

The regular edition of Peak 4.1 has a suggested retail price of $499 US. The "Spark to Peak" cross-grade will be offered from now until August 31st through the worldwide network of BIAS resellers and distributors for $299 US (excluding VAT/Tax and shipping and handling). In order to register and unlock the product past the 14 day registration period, Spark and Spark XL customers must send in the cover of their user/installation guide along with their serial number (instructions are included with the Peak 4.1 cross-grade package). Only Spark and Spark XL customers qualify. Users of Spark ME, LE, Plus and other non-XL or full Spark editions are ineligible — although they are encouraged to move to the low-cost editions, Peak LE and Peak DV (or even the full edition of Peak). For additional product information, free trial versions, or to download screen shots, visit the BIAS Website at www.bias-inc.com.

About BIAS

BIAS, Inc., a privately held corporation based in Petaluma, California, is an established leader in cutting-edge audio software technology. BIAS' award-winning product line — which currently includes Peak Pro XT, Peak Pro, Peak LE, Deck, Deck LE, Master Perfection Suite, SoundSoap, and SoundSoap Pro — can be heard on numerous hit recordings, Hollywood and independent feature films, television productions, websites, video games, and other productions. BIAS, founded in 1994 as Berkley Integrated Audio Software Inc, is dedicated to crafting powerful, innovative tools for audio, video, and film professionals, as well as musicians, composers, multimedia developers, and Internet authors.

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© 2008 BIAS, Inc. BIAS, Peak Pro XT, Peak Pro, Peak LE, Master Perfection Suite, SoundSoap, SoundSoap Pro, Deck, Deck LE, Vbox, Sqweez, Sqweez-3, Sqweez-5, Freq, and SuperFreq, Repli-Q, PitchCraft, GateEx, and Reveal are trademarks of BIAS, Inc. All other trademarks property of their respective holders. All prices and features subject to change.

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